The Clint Eastwood television ad during the Super Bowl last night about Detroit and Chrysler and the U.S. automotive industry’s strong comeback has created quite a stir, both in the ad world and in election politics.
The two-minute long ad, “Halftime in America” is very similar to the Chrysler ad with Eminem during last year’s Super Bowl.
It is also similar to the classic TV ad from 1984, “Morning in America”, about Ronald Reagan.
Republican strategist Karl Rove is upset while liberal bloggers are delighted and claim that “Eastwood made Obama’s day”.
Is “Halftime in America” political advertising? Can it be seen as endorsing President Obama and, indirectly, his actions that saved Detroit’s car industry?
Obama and his name are never mentioned in ”Halftime in America”, and Eastwood, a republican or rather a libertarian, is not talking, at least not yet.
Myself, I’m not sure. Calling it an endorsement for Obama is probably reading too much into it. But take a look and judge for yourselves!
I agree – calling it political is reading too much into it. I for one was very inspired when I watched it. The message was powerful and motivating.